Controlling fire has been an act that has radically changed…

What’s up by Emanuele Rapisarda for COCOONERS N° 8.

April 26, 2024
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2 min read
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This article was first published in our Cocooners N° 8

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Controlling fire has been an act that has radically changed the evolution of our species. It allowed things like being active and sharing stories during the night, chasing away dangerous mammals and insects, ingestion of proteins from cooked foods otherwise difficult or impossible to digest. In order to make all of these achievable, I’m quite sure Homo Erectus didn’t do a cost-benefit analysis or a plan about “the three phases of controlling fire”. I have the presumption to think that he felt a cost-benefit relationship and it was more about instinct.

Also, I believe that this instinct was linked to the unconscious perception that a tool, whatever it is — paraphrasing Marshall McLuhan — assumes relevance when it allows us to extend our actualization in the world to facilitate our co-evolution with it.

In the last few decades, about a million years later, new forms of organization have been emerging from every part of the planet. The emergence of these organizations is linked to one of the wider and deeper crises humanity has ever faced, showing that it is not just a competitive need linked to business, but an evolutionary need linked to who we are as humans. Suddenly, I realize we are again in the journey of looking for a tool to extend our actualization in the world to facilitate our co-evolution with it. Organizations. Fire.

At the thought of this, a question arises in my mind: What is this evolutionary need?

What are climate change, political instability, world economic crisis, coronavirus pandemic, global technological interconnection telling us? What can we learn from listening to all this?

I have no answers, but here is my bet; just like the Homo Erectus didn’t know the effects of what he was about to do, we must as well embrace the uncertainty of our actions, and no plans or analysis can help us achieve that. To find these answers, we need to awaken our ancient and powerful capability; to be human. And light a new fire.


This article was first published in our Cocooners N° 8

If you would like to receive updates on this and other topics around the changing landscape of the world of work, subscribe to our newsletter here: https://cocoon-pro.com/#subscribe

If you want to know more, or engage your organization with this approach, please get in touch, here: https://cocoon-pro.com/get-in-touch/

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